This year, with the client undergoing a rebrand, we utilized the new brand identity to showcase Culligan's journey towards better water in a clean, minimal, and visually engaging way.
From pitching a fresh social media aesthetic to integrating new branding across all digital creative, Culligan Water has made significant strides. As the sole designer for Culligan Water for over a year, I've implemented reviews, products, and before-and-after visuals into their digital assets, resulting in skyrocketing click rates and engagement.